ABOUT US

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OUR STORY

Originally named Flex My Complexion, Huenami Clothing Company was founded on the campus of Florida A&M University (FAMU) during the fall semester of 2015. Our founder Castillo Mitchell grew tired of society's negative perception and stereotypes surrounding black culture. He felt obligated to create a brand with the sole purpose of changing the narrative. Flex My Complexion was a phrase that promoted black beauty just like Black is Beautiful did in the 70s. During the 2020 Covid Pandemic, Castillo decided to rebrand his clothing company. He created the word Huenami a play on the word Tsunami, meaning a wave of appreciation and love for black culture, creativity and talent. As for today, we are hoping to continue to educate, empower and uplift others with our brand and unique clothing.